New Logo for Gaia Herbs!

After months of trade and consumer research, we are excited to reveal the all-new Gaia Herbs logo. Our new logo plants a message of conviction in a manner that’s strong and bold, yet approachable and energetic. It’s an expression of who we are – and what your natural products shoppers are looking for. Note the playful “rooted” G with the sprout on top – just one way we are choosing to show our connection to the earth.

Informative and Vibrant New Packaging

After hearing from more than 2100 consumers about how they shop for herbal supplements, we have updated the look and functionality of our entire product line. The move to 100% recycled cartons for our Liquid Phyto-caps™ allows us to provide the vital information consumers are looking for, as well as provide a more consistent and useful grouping of our products. To help us get the right herb to the right person at the right time, we’ve organized our capsule products into 4 distinct product lines (Rapid Relief™, System Support™, Daily Wellness™, and Single Herbs). And our traditional liquid extract bottles will sport our new logo and a brighter “vital green” label color to help them pop off store shelves. Consumer feedback about the new packaging indicates they are 7 times more inclined to buy the new package vs. the old package!

Exclusive MeetYourHerbs™ Traceability Program

At Gaia Herbs, we believe every herb must be held to the highest standards of purity, integrity, and potency. We also believe it’s not enough to state these claims – they must be proven. Every individual deserves to know the full story behind how their herbs are grown, harvested, and extracted. For this reason, beginning in late April, we will include a “MeetYourHerbs™ ID number on every Gaia product to offer proof of the purity, integrity and potency of each herb inside. Gaia Herbs is the only medicinal herb manufacturer to offer this type of full transparency.
To validate the herbs in the products, the ID number can be entered into a “MeetYourHerbs” field on the all-new Gaia Herbs website OR entered into a free downloadable mobile application for the iPhone and other smart-phone devices that will give consumers instant, mobile access to the traceability information. Both the website and the mobile app will be “live” as of April 19th.