As Chief Executive Officer, Jim Geikie stewards Gaia Herbs’ mission, and he is responsible for the operations of the company, including overseeing business performance, maintaining stakeholder relationships, and shaping Gaia’s organization and company culture. Jim is also a partner in One Better Ventures, a B-Corp-Certified impact investment and advisory firm based in Raleigh, NC. Before joining Gaia, Jim spent a decade in various functions at Burt’s Bees, and he began his career in marketing at Unilever Home & Personal Care. When he’s not working with purpose-driven businesses, he enjoys spending time outdoors with his family and exploring all the natural treasures North Carolina has to offer.
The foundation of our work.
The embodiment of our values.
Meet the Gaia Herbs Team
Every member of the Gaia Herbs family–from the farmers to the executives to the Scientific Advisory Board–makes our mission possible. Commitment to quality, sustainability, and integrity are at the core of everything we do. As a result, our people are a reflection of those values. We believe in the inherent connection between plants and people, and everything we do at Gaia Herbs is in service of that connection.
Our conscientious leadership team is comprised of dedicated, focused, and experienced executives.