Echinacea Field

STRATEGIC PARTNERSHIP

Gaia Herbs x
Back to the Roots

From Our Farm to Your Garden

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Seeds packets and gardening supplies on a wooden surface

YOU TRUST US WITH YOUR SUPPLEMENTS

Now Trust Us With Your Garden!

At Gaia Herbs®, our farm is more than a place to grow plants. It’s where we responsibly source and steward some of the ingredients that have gone into our supplements for nearly forty years.

In partnership with Back to the Roots®, we’re introducing the first Regenerative Organic Certified® seeds for home gardeners, direct from the Gaia Herbs® farm, so you can grow with purpose.

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soil
Logo of 'Back to the Roots' with teal and green text on a white background

About Back to the Roots

Back to the Roots® is America's leading organic gardening company. With a line of organic heirloom seeds, soils, fertilizers, grow kits, and more, Back to the Roots® is on a mission to reconnect a new generation back to their food and the land through gardening.

Founded by Alejandro Velez & Nikhil Arora as an urban mushroom farm in Oakland, CA, the brand has blossomed into serving over 10,000+ retail locations with its organic gardening products, including The Home Depot, Walmart, Target, Sam's Club, Lowes, Costco, and many more.

Learn More

NEWS RELEASE

Back To The Roots Wants To Make Regenerative Organic Seeds Mainstream

by Esha Chhabra

Gaia Herbs®’ regenerative farming practices proved their strength during Hurricane Helene, as healthy soils absorbed flooding and prevented significant erosion.

That same commitment now comes to life through a partnership with Back to the Roots®, launching America’s first Regenerative Organic Certified® (ROC
) seeds at national retailers, bringing trusted, soil-first practices into everyday gardening.

Group of seven Back to the Roots seed packets that use Gaia Herbs seeds

"As retail partners invest in educating consumers on regenerative agriculture, from food to supplements and now into the garden aisle, it creates a natural partnership we can all advocate behind.”  - Jayme Torres, Head of Commercial, Gaia Herbs®

As awareness grows, the Regenerative Organic Certified® seal represents more than a label,it offers credibility and a tangible way for consumers to support a more regenerative future, one seed at a time. 

DISCOVER ALL OUR

Strategic Partnerships & Certifications

Fair Wild logo on a white background
FairWild

Not all herbs are cultivated—some are wild-harvested from forests, mountains, or meadows. That's where FairWild comes in. FairWild certification assures harvesting practices that preserve and promote biodiversity, company policies that support and uphold the rights of harvesters, and traceability throughout the supply chain.

B Corp Partnership Icon
B Corp

B Corp Certification is a designation that a business is meeting high standards of verified performance, accountability, and transparency on factors from employee benefits and charitable giving to supply chain practices and input materials.

American Botanical Council logo celebrating 40 years of HerbalGram with a pink flower and green leaves.
American Botanical Council

ABC is an independent, nonprofit research and education organization dedicated to providing accurate and reliable information for consumers, healthcare practitioners, researchers, educators, industry and the media.

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Fair For Life

Fair for Life is more than a label. It’s a rigorous certification system that ensures fair working conditions, equitable wages, transparent supply chains, and environmental respect for farmers and workers around the world.

Kiss The Ground Partnership Icon
Kiss the Ground

Kiss the Ground is an audience-supported nonprofit promoting regeneration and healthy soil as a viable solution for human and planetary health. Since 2013, we’ve inspired millions to participate in the Regenerative Movement through storytelling, education, and partnerships.

Rodale Institute

Rodale Institute is a 501(c)(3) nonprofit conducting independent research to uncover and share regenerative organic farming practices that restore soil health, fight climate change, and fix the food system.

American Herbal Products Association Partnership Icon
American Herbal Products Association

Founded in 1982, the American Herbal Products Association (AHPA) is the national trade association and voice of the herbal and natural products industries. AHPA’s mission is to promote the responsible and sustainable commerce of herbal products to ensure that consumers have informed access to a wide variety of safe herbal goods.

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Regenerative Organic Certified®

Regenerative Organic Certified® is a revolutionary certification for food, textiles, and personal care ingredients. Regenerative Organic Certified® farms and products meet the highest standards in the world for soil health, animal welfare, and farmworker fairness.

Pink flower with 'Sustainable Herbs Initiative' text on a black background
Sustainable Herbs Initiative

SHI’s mission is to build and advance a movement that supports high-quality herbal products, ethical and sustainable sourcing, and greater transparency in how herbs reach the people who use them. SHI unites diverse stakeholders to tackle complex sustainability challenges across the herbal supply chain.