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STRATEGIC PARTNERSHIP

Gaia Herbs x

Rodale Institute

“Healthy Soil = Healthy Food = Healthy People.” - J.I. Rodale

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About Rodale Institute

Rodale Institute, birthplace of the organic movement in North America, is a 501(c)(3) nonprofit dedicated to pioneering organic farming through research and outreach. For more than seventy-eight years, the Institute has been putting science behind best practices in organic agriculture and sharing its findings with farmers and scientists throughout the world, advocating for policies that support farmers, and educating consumers about how going organic is the healthiest option for people and the planet.

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Our Partnership

The healing of our planet begins in the soil. With Gaia Herbs' support, Rodale Institute is empowered to advance cutting-edge research, equip farmers with essential training, and expand their educational outreach to grow the regenerative agriculture movement.

See more of the amazing work that Rodale Institute is doing!

RODALE WEBINAR

Regenerative Organic in Action - Connecting Soil, Supply, & Social Fairness

As part of Rodale Institute’s Regenerative Health program, watch a dynamic conversation with leaders from Gaia Herbs and Dr. Bronner’s as we explore how regenerative organic agriculture is transforming the way we grow, source, and relate to the products we put in and on our bodies.

Together, we’ll unpack the principles behind Regenerative Organic Certification (ROC)® and its powerful potential to restore soil health, support ethical supply chains, and advance social fairness—from the farm to the final product.

Through real-world examples this panel will dive into why regenerative practices matter for human and planetary health, and what consumers need to know to make values-aligned choices. Whether you’re a consumer, practitioner, or industry professional, you’ll walk away with a deeper understanding of the “why” and “how” behind regenerative products—and how your choices can support the health of our soil, people, and planet.

Panelists: Alison Czeczuga - Director of Education, Gaia Herbs | Ryan Zinn - Director of Regenerative Projects, Dr. Bronner’s | Cate Batson Baril - Markets Coordinator, Rodale Institute | Nadine Clopton - (moderator) -Regenerative Education Program Manager, Rodale Institute

Jeff Tkach, CEO of Rodale Institute standing in a field with arms crossed, wearing a cap and gray shirt.

A CONVERSATION WITH

Jeff Tkach

- Rodale Institute CEO -

For over 70 years, the Rodale Institute has championed the simple yet transformative truth that healthy soil creates healthy food, and healthy people. Their work has inspired generations of farmers, scientists, and conscious consumers to reimagine what agriculture can be: not extractive, but restorative.

In this conversation with Jeff Tkach, we explore how his personal journey, from illness to advocacy, led him to champion the living systems beneath our feet. Together, we discuss the shared values that unite Rodale and Gaia Herbs: nurturing soil health, supporting farmers, and protecting what connects plants, people, and planet. Read on and see how this partnership is growing a more resilient future for all.

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The Future is Organic

Whether you're a consumer, farmer, or practitioner, dig into courses from the leaders of organic research and explore all the education Rodale Institute has to offer!

DISCOVER ALL OUR

Strategic Partnerships & Certifications

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FairWild

Not all herbs are cultivated—some are wild-harvested from forests, mountains, or meadows. That's where FairWild comes in. FairWild certification assures harvesting practices that preserve and promote biodiversity, company policies that support and uphold the rights of harvesters, and traceability throughout the supply chain.

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B Corp

B Lab is the nonprofit network transforming the global economy to benefit all people, communities, and the planet. Our international network of organizations leads economic systems change to support our collective vision of an inclusive, equitable, and regenerative economy.

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American Botanical Council

ABC is an independent, nonprofit research and education organization dedicated to providing accurate and reliable information for consumers, healthcare practitioners, researchers, educators, industry and the media.

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Fair For Life

Fair for Life is more than a label. It’s a rigorous certification system that ensures fair working conditions, equitable wages, transparent supply chains, and environmental respect for farmers and workers around the world.

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Kiss the Ground

Kiss the Ground is an audience-supported nonprofit promoting regeneration and healthy soil as a viable solution for our wellness, water, and climate crisis. Since 2013, we’ve inspired millions to participate in the Regenerative Movement through storytelling, education, and partnerships.

Rodale Institute

Rodale Institute is a 501(c)(3) nonprofit conducting independent research to uncover and share regenerative organic farming practices that restore soil health, fight climate change, and fix the food system.

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American Herbal Products Association

Founded in 1982, the American Herbal Products Association (AHPA) is the national trade association and voice of the herbal and natural products industries. AHPA’s mission is to promote the responsible and sustainable commerce of herbal products to ensure that consumers have informed access to a wide variety of safe herbal goods.

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Regenerative Organic Alliance

Quality products start with healthy soil. With regenerative organic agriculture, we can rehabilitate soil, respect animal welfare, and improve the lives of farmers. We can sequester carbon, build healthier communities, and reap more nutritious and abundant yields.

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Sustainable Herbs Initiative

SHI’s mission is to build and advance a movement that supports high-quality herbal products, ethical and sustainable sourcing, and greater transparency in how herbs reach the people who use them. SHI unites diverse stakeholders to tackle complex sustainability challenges across the herbal supply chain.